agent-native marketing playbook

Your marketing command center.For agents. Built to operate.

Marketing Studio turns your brand, signals, and content into action. One place to understand what is happening and publish what matters.

Copy install prompt to Claude
npm i -g marketing-cli && mktg init

copy & paste to your agent

Good morning, CMO
Thursday, April 23
Search anything...⌘K
Pulse

What happened

7D⌄
Top channel
X
34%
Notable spike
AI Agents
156%
Audience growth
+1,243
18%
Signal inbox

What matters

View all
X
AI agents beat static workflows
Trending on X
2h
Reddit
Developers want marketing they can run
r/marketing
4h
TikTok
Short-form demos outperform long posts
1.8k higher saves
6h
in
Hiring teams ask about GTM speed
LinkedIn conversations
1d
what to publish next

What should I do

See plan
1
Short demo: agent-native marketing
High impact
X
2
Case study: 0 -> 10k in 30 days
High impact
in
3
Behind the build: our CLI agents
Medium
rd
4
Quick tip: better marketing briefs
Low
ig
Brand memory

Our source of truth

Open Brand
Mission
Give agents a full marketing team.
Positioning
The marketing OS for AI-native teams.
Audience
Builders, founders, and lean marketing teams.
Voice
Clear, confident, a little rebellious.
Publishing queue

Ready to go

View calendar
ContentChannelScheduleStatus
The future of marketing is agent-nativeXToday, 11:00 AMReady
3 ways AI agents save marketing timeTikTokToday, 2:00 PMReady
New case study: 0 -> 10k in 30 daysInstagramTomorrow, 9:00 AMQueued
What devs wish marketing understoodRedditTomorrow, 1:00 PMQueued
Why GTM speed wins in 2026LinkedInMay 1, 10:00 AMQueued

Figure 1

The install flow.

Three pre-recorded CLI sessions. Watch what happens the moment your agent types mktg init.

bootstrap replay

$

Captured from a real session. Replayed at tasteful speed.

Chapter I·The Brain

What your agent gets

Everything a marketing team carries in its head. Compounded into one install.

Every feature below is a piece of the brain your agent inherits the moment you run mktg init. They compound. Each session leaves the next one smarter.

All seven run on day one. No onboarding flow, no config.

01

Agent-Native

Built for agents, not humans. Predictable primitives, structured output, zero hand-holding.

02

Self-Bootstrapping

One command with mktg init scaffolds the brand memory, installs skills, and verifies the environment.

03

50 Marketing Skills

A full CMO knowledge base spanning strategy, SEO, copy, creative, conversion, and growth workflows.

04

Brand Memory

The brand/ directory compounds voice, positioning, and launch context across every future session.

05

Parallel Research

Three dedicated agents research audience, positioning, and competitors at the same time.

06

Composable

Skills are Lego blocks. Orchestrators are recipes. Your agent snaps them together for any brief.

07

Universal Multimedia Digestion

Point your agent at a tweet, YouTube video, podcast, or blog. mktg reads it, transcribes it, summarizes it, and feeds it into your marketing strategy. Every media type, one path.

Chapter II·The Memory

Brand memory that compounds

The memory that makes every session smarter than the last.

Ten markdown files. Five agents. 50 skills. They read from the same brain and write back to it. The next run starts where the last one left off.

npm i -g marketing-cli

npm package → global CLI

mktg init

Detect project + scaffold everything

mktg transcribe

YouTube, podcast, video → transcript + summary

brand/

10 memory files

~/.claude/skills/

50 SKILL.md files

~/.claude/agents/

5 agent definitions

/cmo

Reads status → routes to skill → orchestrates

3 parallel agents

Brand, audience, competitors. All at once.

Execution skills

Copy · SEO · creative · distribution

brand/learnings.md

What worked. Compounds across sessions.

Chained-in CLIs (8)

yt-dlp

whisper.cpp

summarize

firecrawl

Remotion

Playwright

ffmpeg

Exa

mktg orchestrates these tools. Your agent never installs or configures them directly.

Chapter III·The Playbook

50 skills. One agent.

Every move a marketing team makes, written down.

50

skills. Each one a page in the playbook.

Every skill below is a Markdown file your agent reads when the moment calls for it. Click any line to see its trigger keywords and what it depends on.

Showing 50 of 50. Click a line to expand.

Chapter IV·The Ears

Every source. One path.

Tweet, video, podcast, blog. Boom.

Your agent never says “I can’t read that.” mktg curates the best upstream tools so every media type has a path from raw source to actionable marketing input.

Tweetmktg-x
tweet URL → mktg-x → text + context

Content extracted

YouTubemktg transcribe
video URL → yt-dlp → whisper.cpp → transcript

Full transcript

Podcastmktg transcribe
audio URL → whisper.cpp → transcript

Searchable text

Blogfirecrawl
blog URL → firecrawl → markdown → voice analysis

Brand-voice extraction

Powered by firecrawl, whisper.cpp, yt-dlp, and summarize. mktg orchestrates upstream tools so your agent never says "I can't read that."

Compound interest for your marketing stack

mktg compounds. Every session leaves the next one smarter.

Absorb

Find an amazing CLI, skill, or MCP server in the wild. /mktg-compound evaluates it against the curation bar and chains it in.

Internal skill only

Reject

Tools that fail the bar get logged to rejections.md with a reason. The same bad idea never wastes your time twice.

Route

/cmo always knows the latest routing. Every new skill that ships updates the orchestrator automatically. Your agent inherits the curation.

Chapter IV·The Install

The whole thing is one command

Install once. Then get out of the way.

One line. That's the whole install. Type it and your agent inherits 50 skills, a brand memory, and three research agents.

npm i -g marketing-cli && mktg init
The whole install. Nothing else.

How it works.

  1. i

    Install

    Run one command. The playbook drops into your workflow.

  2. ii

    Init

    mktg scaffolds your brand memory, installs the skills, and checks that the environment is ready.

  3. iii

    Let your agent market

    Hand the brief to your agent. It researches, positions, and ships off the brand memory it already has.